Over the years, Leicester City’s shirt designs have evolved almost beyond recognition.
Designs, materials, shirt crests, shirt colours, shirt manufacturers and shirt sponsors have all changed. Join The Leicester Chronicle as we guide you through the evolution of Leicester City’s football shirt
Why The Foxes?
The club eventually chose the fox as Leicestershire is considered to be the birthplace of fox hunting as it is known today.
Hugo Meynell of Quorn, Master of the Quorn Hunt 1753–1800, is known as the father of fox hunting. Melton Mowbray and Market Harborough both have associations with fox hunting, as has neighbouring Rutland.
The club’s heavy links with local hunting traditions can also be seen by the use of the riding crops behind the fox on the club’s badge between 1950 and 1983.
The first shirts worn by the team between 1884-1886 were black with a blue sash.
These gave way to brown-and-blue-halved shirts which were worn between 1886-1890.
The next shirts were dark blue with light blue sleeves. These were replaced by white shirts before the Club settled on an all-blue shirt in 1902. Apart from a period during and after the First World War, when a dye shortage resulted in blue and white striped shirts, and 1972-3, when the Club experimented with an all-white kit, royal blue has been the consistent colour for well over a hundred years.
The Club Badge.
This was later replaced in the 1949/1950 season by the famous fox head in profile set above crossed riding crops. This version was used either in a shield or in a circular shape until 1983.
In 1983 the badge was totally redesigned. It was replaced with a running Fox.
Nine years later, the original version of the current badge was introduced, with the fox no longer in profile, and with the design incorporating a white cinquefoil; part of the coat of arms of the City of Leicester. The riding crops disappeared. This badge has slowly evolved over time as seen below.
In 1983, along with the introduction of the new badge, Leicester City introduced its first ever kit sponsor, ‘Ind Coope’.
From 1987, the famous ‘Walkers Crisps’ and ‘Walkers’ were emblazoned onto the shirts in various forms for the next 14 years. Walkers Crisps are a local company whose advertisements famously feature Leicester City legend, Gary Lineker.
The new century saw a succession of shirt sponsors, ‘LG’, ‘Alliance and Leicester’, ‘Topps Tiles’ and ‘King Power’. There was not a shirt sponsor in 2009-2010, recalling an earlier era in keeping with the Club’s 125-year anniversary season.
Manufacturers’ logos on Leicester City shirts made their first appearance in 1976.
The very distinctive Admiral shirt with logo’d shoulder bars and a circular central crest was the first manufacturer to appear on a Leicester shirt.
This was followed up by Umbro, Admiral again, Scoreline, Bukta, Fox Leisure, Le Coq Sportif, JJB, Jako, Joma, Burrda Sport and now PUMA